From one of Barolo’s most traditionalist families, the Pira Luigi Serralunga Barolo 2021 is a striking example of Nebbiolo grown in this famed commune. The wine embodies the hallmarks of Serralunga—structure, depth, and age-worthy complexity—while still delivering approachability in its youth.

It shows vivid aromatics of red cherry, rose petal, and dried herbs, underpinned by a firm tannic backbone and vibrant acidity. The 2021 vintage has given precision and balance, promising both immediate pleasure and long-term cellaring potential.

The Pira family has been cultivating vineyards in Serralunga d’Alba for generations, producing Barolo rooted in respect for tradition and terroir. Working with carefully tended parcels in some of the appellation’s most renowned crus, they craft wines that reflect the power and minerality of Serralunga soils while maintaining elegance and finesse. Minimal intervention in the cellar and a focus on authenticity ensure that each bottle is an honest expression of both Nebbiolo and place. Pira Luigi is now recognised as a benchmark producer for those seeking classic Barolo with purity and soul.

Nebbiolo (100%)

Nebbiolo is one of Italy’s most noble grape varieties, best known as the backbone of Barolo and Barbaresco in Piedmont. Renowned for its pale garnet colour yet remarkable depth, it produces wines of striking aromatic complexity, often showing notes of rose, violet, red cherry, tar, and earthy spice. On the palate, Nebbiolo is distinguished by firm tannins and bright acidity, giving it exceptional ageing potential. Though challenging to grow, requiring the right soils and exposures, Nebbiolo rewards patience and craftsmanship with wines that balance elegance, power, and longevity.

Piedmont